Creativity and innovation seems to be the flavour of the month. Watch this video with the key authors who wrote books on innovation, creativity and entrepreneurship: Matt Ridley, Steven Berlin Johnson, Jonah Lehrer and Peter Sims. They talk about why brainstorming doesn’t work, why it’s essential to cultivate eclectic connections and how to get the next great idea in a warm shower. All the books written by the speakers are highly recommended for anyone interested in creativity, innovation, success in business or is an entrepreneur:
Jonah Lehrer: Imagine: How Creativity Works
Matt Ridley: The Rational Optimist: How Prosperity Evolves
Steven Berlin Johnson: Where Good Ideas Come From: The Seven Patterns of Innovation
Peter Sims: Little Bets – How Breakthrough Ideas Emerge From Small Discoveries
Tag Archives: entrepreneurs
Embrace change through education and self-improvement
Recessions are times of great change and sometimes upheaval.
People who struggle often do so because they cling to the past rather than embrace the ‘now’ and the future. It’s essential for us to stay on the cutting edge of innovation through a lifelong pursuit of education. The most successful people and entrepreneurs are those who are constantly reading, attending seminars, engaging with mentors, and exposing themselves to new ideas and adventures. What are you reading today?
“In a world that is constantly changing, there is no one subject or set of subjects that will serve you for the foreseeable future, or for the rest of your life. The most important skill to acquire now is learning to learn.” John Naisbitt
In a complex society, knowledge has come to mean knowing where and how to find out something, not just knowing.